Flower Vase Decorative Stand

Ilana Seleznev

Interview about Flower Vase Decorative Stand, winner of the A' Furniture Design Award 2019

About the Project

Just like a flower - a wooden stem and a colorful coating of your choice. Whether on its own, with a single bloom or in a bunch, the new and refreshing flower vase will bring the blossom into your home. The minimal designed vase, inspired by the "Math Of Design" methodology, comes in several materials and sizes and it can also be customized by picking colors, materials and even different producing technologies.

Design Details
  • Designer:
    Ilana Seleznev
  • Design Name:
    Flower Vase Decorative Stand
  • Designed For:
    Ilana Seleznev
  • Award Category:
    A' Furniture Design Award
  • Award Year:
    2019
  • Last Updated:
    January 19, 2025
Learn More About This Design

View detailed images, specifications, and award details on A' Design Award & Competition website.

View Design Details
Your innovative approach to the Elegant Flower Vase Decorative Stand through the "Math Of Design" methodology is fascinating - could you elaborate on how this systematic thinking process shaped the final geometric form of your creation?

The "Math of Design" methodology employs a systematic and analytical approach to creating objects that balance form, function, and aesthetics. In the context of a decorative stand, here's how this methodology might shape its geometric form:1. Identifying Functional Needs:The design process begins by defining the stand's purpose—whether to display objects, provide storage, or act as a sculptural piece. For example, the dimensions and weight distribution are mathematically calculated to ensure stability and support.2. Determining Proportional Relationships:The proportions of the stand are guided by mathematical principles such as the golden ratio, Fibonacci sequence, or symmetry. This ensures the design is visually pleasing while maintaining structural integrity.3. Material Optimization:Geometry plays a key role in determining how materials can be cut, bent, or assembled most efficiently. For instance, triangular or hexagonal forms might be used for their inherent strength and minimal material waste.4. Exploring Modularity and Patterns:Patterns derived from tessellations or fractals could inspire the stand's surface decoration or structure. These patterns not only add an aesthetic appeal but also serve as structural reinforcements in many cases.5. Iterative Refinement with Computational Tools:Using tools like parametric modeling software, multiple iterations of the design are created. The software allows the designer to manipulate variables like angles, lengths, and curves systematically to explore various geometric possibilities.6. Aesthetic Harmonization:The final form integrates all these considerations, creating a stand that appears harmonious and thoughtfully designed. The geometric form might include clean lines, dynamic shapes, or a rhythmic flow, depending on the intended design narrative.For example, a decorative stand might feature a spiraling helix structure derived from a logarithmic spiral, optimized for stability and crafted from interlocking polygons. This approach ensures the stand isn't just functional but also a conversation piece, reflecting a blend of art, mathematics, and engineering.

The Elegant Flower Vase Decorative Stand beautifully balances minimalist aesthetics with practical functionality - what inspired you to explore this particular intersection of form and purpose in your design process?

This statement reflects a thoughtful appreciation for the design. If I were to explore this intersection of form and purpose, I’d emphasize how blending aesthetics and functionality often stems from a desire to create objects that are not only visually appealing but also enhance daily living. The inspiration might come from observing natural harmony, where beauty and practicality coexist effortlessly, or from understanding the modern need for objects that serve a purpose while complementing diverse interior spaces.Designers like those at Studio RDD likely consider how users interact with the piece, striving to create a design that’s versatile yet unobtrusive. Balancing form and function also challenges designers to innovate—refining materials, proportions, and textures until the design feels intuitive and elegant.

Given the challenge of sourcing affordable wood in Israel for the Elegant Flower Vase Decorative Stand, how did you ultimately resolve the material selection while maintaining your design vision and accessibility for customers?

Material Optimization: Geometry plays a key role in determining how materials can be cut, bent, or assembled most efficiently. For instance, triangular or hexagonal forms might be used for their inherent strength and minimal material waste.Iterative Refinement with Computational Tools:Using tools like parametric modeling software, multiple iterations of the design are created. The software allows the designer to manipulate variables like angles, lengths, and curves systematically to explore various geometric possibilities.Aesthetic Harmonization:The final form integrates all these considerations, creating a stand that appears harmonious and thoughtfully designed. The geometric form might include clean lines, dynamic shapes, or a rhythmic flow, depending on the intended design narrative.

The versatility of the Elegant Flower Vase Decorative Stand in terms of materials, colors, and production technologies is remarkable - what drove your decision to create such adaptable design parameters?

For the material selection of the Elegant Flower Vase Decorative Stand, the decision to use affordable wood in Israel would have been guided by a balance of sustainability, cost, and quality. By sourcing locally, the design can reduce transportation costs and support regional craftsmanship, while also ensuring the material meets both aesthetic and durability standards. The selection process would also involve exploring various types of wood that are both accessible and capable of maintaining the clean, minimalist lines of the design. This balance ensures that the piece remains cost-effective without compromising the vision for elegance and functionality. A focus on natural textures, wood finishes, and simplicity likely also aligns with the broader design ethos.As for the versatility in materials, colors, and production technologies, it’s likely driven by a desire to reach a broader audience while keeping the design fresh and adaptable to various interior styles. Allowing for color and material customization offers customers a chance to make the design their own, while embracing different production technologies ensures efficiency and sustainability in manufacturing. By combining traditional techniques with modern innovations, the design becomes more accessible and flexible for diverse markets, without losing its original vision of timeless elegance.

Your Elegant Flower Vase Decorative Stand earned recognition with a Bronze A' Design Award - how has this international acknowledgment influenced your approach to systematic design thinking and future creative endeavors?

Gave me the motivation to continue :)Receiving a prestigious accolade like the Bronze A' Design Award for the Elegant Flower Vase Decorative Stand would certainly have a profound impact on the designer's approach. The international recognition not only validates the thoughtfulness and innovation behind the design but also encourages a deeper exploration of systematic design thinking. It provides the designer with a platform to reflect on how functional, aesthetic, and user-centered elements can be further refined and scaled.This acknowledgment likely inspires a more strategic approach to future projects, with an emphasis on marrying creativity with practical, real-world solutions. The process might now involve more detailed research into global design trends, material innovation, and user feedback, ensuring each new project addresses the evolving needs and expectations of the customer. Furthermore, such recognition can open doors to collaborating with new industries or platforms, allowing the designer to push boundaries even further in future creative endeavors.In essence, the award could serve as both a validation of the designer's current path and a motivator for pushing the limits of design excellence, blending systematic thinking with creative ambition.

The Elegant Flower Vase Decorative Stand seems to embody both natural and geometric elements - could you share the thought process behind merging these contrasting design languages?

Merging natural and geometric elements in the Elegant Flower Vase Decorative Stand represents an intentional and harmonious blend of two seemingly contrasting design languages. The thought process behind this fusion likely begins with a desire to create a piece that resonates with both the organic beauty of nature and the precision of modern geometry.The natural elements, like wood, evoke a sense of warmth and connection to the earth, offering an organic, tactile experience. These materials are chosen for their unique grains and textures, bringing life and authenticity to the design. The geometric aspects, on the other hand, represent clarity, structure, and elegance. Clean lines, balanced proportions, and simple yet bold forms provide a modern contrast to the softness of natural materials.This contrast is intentional, as it aims to symbolize the balance between nature and human intervention. By combining the free-flowing, irregular qualities of natural elements with the precision of geometric shapes, the stand creates a dynamic visual dialogue that feels both grounded and contemporary. The final result is a design that is timeless yet forward-thinking, one that bridges tradition and innovation in a subtle, refined way.Do you see this fusion of natural and geometric design as a way to appeal to both classic and modern tastes?

How does the Elegant Flower Vase Decorative Stand reflect your studio's mission of delivering highly-personalized customer service, particularly in terms of customization options and material choices?

The Elegant Flower Vase Decorative Stand aligns with my studio's mission by offering highly-personalized customer service through extensive customization options and material choices. Customers can select from a variety of materials such as wood, metal, or ceramics, ensuring that the stand complements their unique aesthetic preferences. Additionally, the design can be tailored in terms of size, color, and finish to match the specific décor of the customer's space. This approach enables clients to create a piece that not only serves a functional purpose but also enhances the personal style and ambiance of their home or office, demonstrating a commitment to meeting individual needs with exceptional attention to detail.

The development of the Elegant Flower Vase Decorative Stand spanned from January 2017 to January 2018 - what were the most significant evolutionary moments during this year-long design journey?

The development of the Elegant Flower Vase Decorative Stand between January 2017 and January 2018 likely involved several key moments that influenced its final design. Although specifics about the product's development are not available, general stages in such a design journey could include:Initial Concept and Ideation (Jan–Mar 2017): Early brainstorming and sketching phases, where designers explored different materials, shapes, and functions for the stand. Focus may have been on determining its aesthetic style (elegant, modern, vintage) and functionality (size, stability, ease of use).Material Selection (Apr–Jun 2017): The choice of materials—whether ceramic, metal, glass, wood, or a combination—would have been pivotal in setting the tone for elegance. This stage often involves balancing aesthetics with practicality (e.g., durability, weight).Prototyping and Refinement (Jul–Sep 2017): Designers likely created early prototypes to test how the vase stand worked in real-world conditions. Feedback from these prototypes could have led to refinement of proportions, height, or stand design to improve balance and visual appeal.User Testing and Feedback (Oct–Nov 2017): The stand may have gone through a testing phase where real users assessed its stability, style, and ease of use. Adjustments might have been made based on this feedback, such as adding anti-slip features or modifying the design for better compatibility with different vase shapes.Final Adjustments and Launch Preparation (Dec 2017–Jan 2018): In the final phase, any last-minute adjustments were likely made to perfect the product for mass production. This could involve final tweaks to aesthetics, colors, finishes, or packaging.These key moments would have contributed to a balanced, elegant design, blending functionality with sophisticated style.

Could you elaborate on how the "Thinking Inside the Box" tool method specifically contributed to the distinctive silhouette of the Elegant Flower Vase Decorative Stand?

The "Thinking Inside the Box" tool method encourages creative solutions by focusing on the limitations of a particular form or structure rather than thinking beyond them. In the case of the Elegant Flower Vase Decorative Stand, this method likely contributed to its distinctive silhouette by focusing on the use of geometric shapes, symmetry, and a clean, minimalist approach.By working within a boxy or structural framework, designers would have emphasized functional design elements such as stability, proportions, and balance, while maintaining a sense of elegance. The result is a refined and intentional silhouette, where every curve or angle serves both form and function. The box, or defined boundary, helped shape a distinctive look without excess, showcasing the beauty of simplicity and subtlety.In this context, the method directs attention to the essentials of the design, allowing for a unique and bold yet restrained shape, perfect for enhancing the aesthetic of an elegant setting while supporting the vase's function.This tool helps designers to think in a different way from others and guarantees a unique and innovative result with the possibility to reproduce the design.

Looking at the future applications of your systematic design methodology, how do you envision the principles behind the Elegant Flower Vase Decorative Stand influencing your upcoming projects and the broader field of furniture design?

The principles behind the Elegant Flower Vase Decorative Stand offer valuable insights into how aesthetic design and functionality can seamlessly blend. By focusing on a minimalist yet expressive approach, the design showcases the potential for furniture to be both an art piece and a practical object. Here are a few ways these principles could influence future projects:1. Emphasis on Form and Function: The Elegant Flower Vase Stand highlights the idea of creating pieces that are not only visually appealing but also serve a practical purpose. This balance can lead to designs that are both beautiful and functional, encouraging furniture creators to rethink the multi-dimensional uses of everyday items.2. Material Innovation: The use of materials that allow for a fluid, modern look can be extended to other furniture designs. By experimenting with new materials or combining traditional and contemporary ones, designs can become more sustainable while maintaining aesthetic appeal.3. Modular and Adaptable Design: In line with the elegant yet versatile nature of the vase stand, future furniture designs could focus on modularity, allowing users to adapt pieces to different spaces and functions, fostering customization and flexibility.4. Cultural Sensitivity: The vase stand’s elegance draws inspiration from both modern and classical elements. Integrating cultural references in furniture can help designers build more inclusive, globally-conscious products.5. Sustainability and Craftsmanship: The care and attention to craftsmanship reflected in the vase stand can inspire a return to quality, artisanal methods while promoting sustainability, encouraging a shift towards eco-friendly materials in future furniture design.This design philosophy different way of thinking can push the boundaries of furniture to become not only functional but an experience that adds to the aesthetic narrative of a space.

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