Crown Shell Single Sofa

Hamed Mahzoon

Interview about Crown Shell Single Sofa, winner of the A' Furniture Design Award 2022

About the Project

The crown shell is a single sofa that, in addition to good appearance, also has a sense of harmony and comfort.The essence is created from its shape. Values users' emotions.Inspired by oysters and crowns with the symbol of power used is anodized metal with a black circle and crimson velvet, which makes it a unique product due to its shape. Shows the most design features in its integrity, stitching, texture and color are created and the rotating form is one of the decorative elements of the crown shell, which maintains the geometry of the oyster in the form of strength and immortality.

Design Details
  • Designer:
    Hamed Mahzoon
  • Design Name:
    Crown Shell Single Sofa
  • Designed For:
    Hamed Design
  • Award Category:
    A' Furniture Design Award
  • Award Year:
    2022
  • Last Updated:
    November 29, 2024
Learn More About This Design

View detailed images, specifications, and award details on A' Design Award & Competition website.

View Design Details
Your innovative fusion of oyster-inspired geometry with the symbolism of power in the Crown Shell Single Sofa is striking - could you elaborate on how this unique combination emerged during your creative process?

The Crown Shell emerged from the seamless integration of natural oyster-inspired geometry with the concept of power. The geometric form captures the oyster’s protective yet inviting nature, while the crimson hue symbolizes strength and passion. The rotating structure embodies fluidity, offering a unique balance of strength, comfort, and visual harmony during the design process.

The crimson velvet and black anodized metal ring create a compelling visual contrast in the Crown Shell Single Sofa - what led you to select these specific materials and how do they enhance the user experience beyond aesthetics?

The materials were selected for their tactile and visual impact. Crimson velvet offers a luxurious and soft texture, invoking warmth and elegance, while the black anodized metal adds a sleek, modern contrast that enhances durability. Together, they create a balance of strength and comfort, enriching the user experience through both aesthetics and touch.

How does the rotating form of the Crown Shell Single Sofa, particularly its suspended black circle design that appears to float above the ground, contribute to both the structural integrity and the emotional response you aimed to evoke?

The rotating form, combined with the suspended black metal ring, symbolizes fluidity and timeless motion. The hovering design ensures visual lightness, while structural integrity is achieved through precision engineering. This dynamic form evokes feelings of liberation and harmony, creating a deeply immersive emotional experience for the user.

The Crown Shell Single Sofa earned recognition with a Bronze A' Design Award in Furniture Design - how did the challenge of balancing form with comfort influence your design decisions throughout the development process?

Balancing form and comfort was critical to the sofa's success. While its shell-inspired design prioritizes aesthetics, the ergonomic curvature ensures user comfort. The challenge lay in maintaining visual elegance without compromising usability, a harmony that ultimately earned the Bronze A’ Design Award recognition.

Your emphasis on user emotions appears central to the Crown Shell Single Sofa's design philosophy - could you share specific features that were incorporated to create what you describe as a sense of security and harmony?

Features like the enveloping shape, plush velvet upholstery, and gentle rotation foster a sense of security and calmness. The shell-like design cradles the user, creating a harmonious environment that resonates emotionally. The chair’s geometry and materials were chosen to inspire tranquility and timelessness.

The Crown Shell Single Sofa showcases distinctive stitching patterns and textural elements - how do these detailed design choices reflect your interpretation of power and comfort in contemporary furniture design?

The distinctive stitching and textural details emphasize precision and refinement. These elements mimic the intricate beauty of natural shells while reinforcing the theme of strength. This attention to detail not only reflects power but also enhances comfort and tactile pleasure, embodying the chair’s essence.

What insights from your collaboration with Sana JafariSharif shaped the final execution of the Crown Shell Single Sofa, particularly in achieving its unique balance of strength and immortality through geometric forms?

Collaboration with Sana JafariSharif introduced critical insights into material selection and structural balance. The emphasis on geometric forms, inspired by the timeless strength of oysters, shaped the aesthetic and functional qualities. Her input was pivotal in aligning the design’s strength and immortality with the user’s emotional experience.

The development timeline of the Crown Shell Single Sofa spanned from October to December 2021 - could you walk us through the key evolutionary stages that led to its final form?

The design process began with conceptual sketches and inspiration from seashells in October 2021. Prototyping refined the ergonomics and material contrasts in November, while December focused on finalizing structural stability and detailing. This iterative approach ensured the design's seamless blend of form and functionality.

How does the Crown Shell Single Sofa's dimensional configuration of 1200mm x 800mm x 1450mm support your vision of creating a piece that provides both physical comfort and emotional resonance?

The dimensional configuration ensures ergonomic comfort and a commanding presence. The 1200mm width and 1450mm height envelop the user, offering security, while the 800mm depth creates an intimate seating space. These proportions reinforce both physical ease and emotional resonance, enhancing the overall user experience.

Looking ahead, how do you envision the innovative design principles embodied in the Crown Shell Single Sofa influencing future developments in furniture design, particularly in terms of emotional connectivity and user experience?

This design redefines how furniture connects with emotions and functionality. By prioritizing user harmony, future innovations can explore more immersive experiences, emphasizing tactile interactions and dynamic forms. The Crown Shell paves the way for emotionally connected designs in contemporary furniture.

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